Guiding Capital is a private investment company with a difference. For us, when we’re considering a business investment, the people involved and the dreams they have are just as important as cash and contracts.
Our business investment range is typically £400,000 to £1 million. We back businesses across a range of industries – our key caveat is that we understand the businesses we’re investing in.
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The clue is in our name, we’re Guiding Capital
An essential ingredient for us when looking to invest in a business is a strong management team who have ambitious yet achievable business goals. We like to be a little more hands on than other business investment firms, but only to complement management, not constrain them. Where additional management is needed e.g. retirement sale; we have a knack of attracting quality talent into appropriate roles to compliment the wider team.
Guiding Capital backs companies where we believe we can add value beyond just money. This is not to say our investee company management teams aren’t capable, quite the opposite – in our experience, insightful leaders understand there is always room to learn more.
We are not lenders. We provide business investment via typical private equity structures.